BIG $ FOR VALENTINE’S DAY…AWARDS SEASON…BACK TO SCHOOL

According to a blurb in The Week magazine (Feb. 6, 2015) the National Retail Federation predicts that Americans will spend $700 million on Valentine’s Day gifts…for their pets. Speaking of gifts, if you’re having a tough time shopping for that special dog lover in your life, consider a book.

@ Amazon.com

While the Dog Writer’s Association of American writing awards are still two weeks off, the Malibu Times ran a nice piece on yours truly, and our dear friend Megan Blake, who are  nominated in the online article and radio show categories. Megan, who hosts the awesome A Super Smiley Adventure on PetLife Radio, interviewed us when Gimme Shelter first debuted. Eugenie, Tanner and I plan to celebrate the DWAA event with her, husband Kim, and her pups, Super Smiley and Angel. 

This past Tuesday, Eugenie and I met with Pepperdine University Professor Ginger Rosenkrans’ senior marketing class to field questions from the student teams that will be designing a comprehensive marketing campaign for GIMME SHELTER as their class project. The class was so enthusiastic and insightful! We can’t wait to see what they devise for us. The only tough moment came when one student asked what kind of cell phone I have. Red-faced, I mumbled that I still use a pay-as-you-go flip phone. The students looked away in pity for this out of step tech dinosaur. 

Lou with the Pepperdine University marketing students

A few weeks back, an L.A. Times article by Abby Sewell reported that L.A. County Supervisors are considering upgrading the county’s 6 outdated animal shelters. Here’s hoping they follow through and make life more bearable for the tens of thousands of dogs and cats they house each year. According to the story, 50 % are eventually euthanized, 43 % are adopted, and  only 8% are reunited with their owners. 

former shelter dog Tanner with his best pal, Charlie, and Lou

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DOG WRITERS – A NEW TAKE ON ‘ANIMALS

Lou and I just received the Summer 2014 issue of Rough Drafts, the Dog Writers Association of America newsletter, and what did we find inside? A profile of my favorite dog writer and pit bull dad, and a very nice feature on GIMME SHELTER. Thanks to Ida Estep and Elaine Gewirtz for sponsoring us, and to Vicky Clarke for the great job editing Ruff Drafts.

A couple weeks ago, we had the honor or emceeing Malibu Methodist Church’s ‘Blessing of the Animals’. Every animal guardian received a medallion of St. Francis and a card with this very cool message from naturalist/writer Henry Beston: “We need another and a wiser and perhaps a more mystical concept of animals. We patronize them for their incompleteness, for their tragic fate of having taken form so far below ourselves. And therein we err. For the animals shall not be measured by man. In a world older and more complete than ours they move finished and complete, gifted with extensions of the senses we have lost or never attained, living by voices we shall never hear. They are not brethren, they are not underlings; they are other nations, caught with ourselves in the net of life and time, fellow prisoners of the splendor and travail of earth.”
Tanner & Porter listening to ‘other voices’