The April 24, 2015 issue of The Week highlights two animal rescue organizations – Pilots N Paws and Wings Of Rescue – where volunteer fliers are helping shelter dogs and cats avoid the threat of euthanasia by ferrying them from badly crowded urban shelters, where they stand little chance of being rescued, to less burdened areas where they are often quickly adopted. If you have some loose coin burning a hole in your pocket, maybe think about giving them a few shekels to keep up the great work. “More than 4 million pets are euthanized in the U.S. every year, mostly because of overcrowding in shelters. But a growing number of kindhearted pilots have been donating their time, fuel, and aircraft to transporting unwanted rescue dogs to less overburdened shelters, where many of them are quickly adopted. Groups like Wings of Rescue and Pilots N Paws have helped tens of thousands of strays find new homes over the past several years, and the number of volunteer aviators continues to rise. “We get a lot of the glory,” said pilot Angela Garcia. “But in reality, it’s just pure fun.”
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Guardian angel with his rescue pups |
Since mid-Janaury, Eugenie, Tanner and I have been working with Advertising students at Pepperdine University to design a new campaign for our favorite dog memoir, GIMME SHELTER. The three awesome teams delivered their final pitches last week and we were blown away by the depth and breadth of their creative genius. They covered everything from redesigning the book cover and business cards, to implementing exciting digital, mobil and social media strategies, leaving us with the unenviable task of choosing a ‘winner’. We’ll keep you posted on when, where and how we’ll be rolling out their ideas. A huge thanks to all 19 students, and their amazing professor, Dr. Ginger Rosenkrans, for an unforgettable experience.
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Tanner kicking it at a Pepperdine photo shoot |
In this week’s issue of his Cesar’s Way Newsletter, dog guru Cesar Millan focuses on ‘dangerous’ dogs and BSL – Breed Specific Legislation. Although it’s discriminatory, and proven not to work, some elected official and communities still advocate banning breeds like Pit Bulls, Rottweilers, Mastiffs and other ‘bad’ dogs to keep their citizens from being slaughtered. As Cesar points out, you are 650 times more likely to die in a motor vehicle accident than to be killed by a dog attack. If safety concerns are the issue, then maybe BSL supporters should also consider turning in their driver’s license, draining their swimming pools and lobbying stringent gun control laws. From Gimme Shelter, here are some odds on the chance of being killed by a Pit Bull: